Mobile TV is another promising newcomer in the telco industry plagued with technical problems for the past 5 years. Way back in 2001, analysts forecasted this new service to be available within 20 years!
Today, technology is no longer a problem and consumer preferences are also evolving, says ABI Research. Its survey has revealed that people are actually watching mobile TV in their bedrooms, for 40 minutes at a time. So many content providers are now thinking about hour-long episodes of prime-time shows. This is a significant shift from the earlier preference for 2-minute, bite-sized morsels and mobisodes.
On the other hand, the looming problem now is inadequate infrastructure. According to Rod Tiede, CEO of a leading video technology innovator, Broadcast International:
“The market for video-enabled cell phones is poised to explode, but the infrastructure for delivering high-quality video to those small screens needs to change. Video is extremely bandwidth-intensive; right now, the chokepoint in the infrastructure is video compression technology. Currently, video viewing over wireless devices requires at least 300K in bandwidth. That number needs to come down by close to 80% in order to make video delivery to cell phones practical and cost-effective for large numbers of viewers.”
Via tvovernet.net














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